HIS Hawaii Launches a New Mālama Hawai‘i Tour "Waikiki Walk with Aloha" Under the Partnership with Hawaii Tourism Japan

HIS Hawaii will launch on April 1, 2024 a new tour called “Waikiki Walk with Aloha” under the partnership with Hawaii Tourism Japan (“HTJ”), as an experience-based service promoting “Mālama Hawai‘i”, a slogan for responsible tourism.

With this partnership, HIS Hawaii will consider the respective roles and responsibilities of the local community (residents), tourists, and tourism workers, to focus and continue efforts on nature conservation, cultural perpetuity, and the local community. Furthermore, HIS Hawaii will support Hawaii’s tourism dependent economy and aim toward building a #sustainable community while maintaining and strengthening Hawaii’s brand.